Wednesday 16 May 2012

UK Mortgage Market: Competitive Landscape and Product Innovation


The market share of the top 10 mortgage providers has decreased as smaller lenders, particularly mutuals, increased their share of the market. The stabilization of the mortgage market has led to greater competition. As competition returns to the market, lenders are looking toward innovative ways of acquiring customers.

Features and benefits
  • Understand how the competitive landscape has changed over the last year.
  • Examine the strategies of lenders who have successfully increased their market share.
  • Explore the performance of recent entrants and the prospects of potential entrants.
  • Discover which lenders are innovating and how they are doing it.
Highlights

Four of the big five UK retail banking groups lost market share in 2011, as weak balance sheets, higher cost of funding, and the prospect of stricter regulation reduced their ability to lend. Smaller lenders increased their market share, benefiting from being more flexible with their lending criteria and less exposed to the European debt crisis.

The remortgage sector has slumped since the financial crisis as interest rate differentials between SVRs and reportage rates were not large enough for consumers to justify the cost of remortgaging. The increase in wholesale funding costs has forced many lenders to increase their SVRs in early 2012 and this may rejuvenate the remortgage sector.

The stabilization of the mortgage market since the crash of 2008–09 and the possibility of rejuvenation in the remortgage sector has led to greater competition and product innovation. A number of lenders are innovating by offering guarantor mortgages, cashback, and encouraging regular savings as a method of acquiring customers.


Report Details:
Published: May 2012
No. of Pages: 21
Price: Single User License – US$4495            Corporate User License – US$11238
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Your key questions answered
  • Why have the biggest lenders in the UK lost market share and why have small lenders gained ground?
  • Which players are competing the most heavily for first-time buyers?
  • What has been the effect of rising wholesale funding costs and tighter regulations on the type of products lenders are offering?
  • What added features are lenders offering as part of their mortgage products to acquire customers?
List of Figures

Figure: Four of the big five UK banks lost market share in 2011
Figure: Smaller lenders increased lending by more than the market average
Figure: Mutuals and specialist lenders have increased their market share
Figure: Building society numbers have stabilized after a period of consolidation
Figure: The Skipton and Yorkshire building societies have been the most active in the mergers and acquisitions sector
Figure: Average mortgage rates have started to rise despite a static base rate

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