Thursday 3 May 2012

Foodservice Market | The Future of Italian Foodservice to 2016

The report provides detailed analysis of both historic and forecast foodservice industry values at channel level, analysis of the leading companies in the industry, and Italy’s business environment and landscape. The Italian Foodservice report is a study of the industry in light of the difficult economic environment in the country and across Europe.

The market remained more or less stagnant, with subdued growth, or even a decline, during the period 2008–2010. The stagnation or decline is attributable to the slowdown in the European economy, as a direct impact on the foodservice market in Italy. However, the foodservice sector experienced growth in 2011 on account of the increased consumer confidence and rise in consumption expenditure compared to 2010.

Growth in sales in the foodservice industry can be attributed to the increase in consumer income during 2006–2007; however, the advent of the economic crisis in 2008 led to a decline in the sales in the industry. Sales in the industry registered decline in the year 2009 as well as 2010. However, before the European debt crisis, consumer confidence in the country increased. Sales as well as transactions in the industry registered positive growth.

Key Highlights
The majority of the Italians still prefer choosing Italian restaurants over other ethnic cuisine restaurants when eating away from home. However,other ethnic cuisines such as Indian and Chinese are fast catching up. In recent years the country has been becoming more open to various foreign and takeaway food outlets.

The number of coffee bars and coffee shops in Italy exceed any other country in the world, but major coffee chains, such as Starbucks, are still not present in the country. Many Italians take pride in their coffee and therefore are very particular about the taste and quality of coffee.

The growth in the number of hotels in the country has added to the foodservice industry’s revenue in the country.The resulting growth in the number of hotels in the country and overall accommodation industry has added to the growth of the foodservice industry in the country.

The evolution of foodservice consumption has led to an increase in food consumption in nightclubs in Italy. This is primarily because a significant portion of Italians have started to dine out in nightclubs.

Restaurant and other foodservice operators, especially fast foodservice providers such as McDonald’s, have extended their presence to social networking websites,such as Facebook, to engage more consumers.

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Report Details:
Published: May 2012
No. of Pages: 226
Price: Single User License – US$3200              Corporate User License – US$9600
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Key Features and Benefits
This report provides readers with unparalleled levels of detail and insight into the development of the foodservice sector in Italy.
This report provides readers with in depth data on the valuation and development of both the Profit and Cost sectors in the Italian foodservice market.
This report provides details on the number of outlets, transactions, average price, foodservice sales, sales per outlet and transactions per outlet per week, across nearly 50 sub-channels.
This report provides highly granular future forecasts and historic market data to aid market and strategic planning.
This report will help you to assess the impact of the economic recession and recovery on foodservice market growth.

Major points covered in Table of Contents of this report include:
Introduction
Executive Summary
Italian Foodservice – Market Attractiveness
Italian Foodservice – Market Dynamics and Structure
Italian Foodservice – Profit Sector Analysis
Italian Foodservice – Cost Sector Analysis
Italian Foodservice – Competitive Landscape
Business Landscape
Appendix
List of Tables
List of Figures

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